Category / Business / Creative / Entrepreneur / Learning / Marketing
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Please Just Stop Doing And Asking For Free Work. Please.
I shouldn’t have to start this by explaining that actual adjectives for the word “professional” are “paid” and “salaried”. If you’re selling yourself as a professional, don’t negate your title by completing work for free. And if you’re searching for a PROFESSIONAL to complete creative work for you, you shouldn’t have to be asked to…
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People Still Buy From People
Online dating apps such as Tinder have been around for a while now for people who have yet to find their “happily ever after”. I know of several online dating success stories, but the majority will agree that it soon becomes a mundane exercise that is not for the faint-hearted. Tinder works off of the…
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The Business of Marketing – Why Jack Donaguy Is The Best Marketing Template
We all know the story of how De Beers pulled off one of the greatest PR/marketing campaigns of all time by mining the majority of the World’s diamonds, then creating a scarcity in the market and inflating the prices while simultaneously marketing their product as a necessity for newly weds and those wishing to express…
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Kindness in Business
Why does being a businesswoman or a boss govern the level of kindness we’re “professionally” permitted to give to those we work with? One can’t be blind to the fact that all people with whom we interact have lives, and sometimes those lives go through pretty shitty patches. Being there for a friend or even…
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Running Your Own Business Is Not For Sissies
Life has taught me many lessons throughout my 28 years on this Earth. People close to me have taught me different things over those years too, but I have truly learnt the most important lessons from running my own company. Lessons not only about “how not to be a shitty business woman”, but important lessons…
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You&Me Design’s Guide To Briefing
A briefing can make or break a project. Seriously. Ever heard of “broken telephone”? Yeah, something like that. A lot can happen in that small space between a client’s idea and the agency’s realisation of that idea. And that’s why a good brief makes all the difference. First and foremost, introduce your business. In order…
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You&Me Design’s Niche Online Store
That’s right, you heard me. We all have dreams; mine just so happen to be flipping awesome. They say that “your age is measured by your dreams, not by your years.” Yes, You&Me Design may have only just turned 6, but man do we have BIG dreams. I have a dream that one day this…